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Examples J-M

Example reference formats for different source types

Market Report examples

Format: in text citation  
The clothing retail market in the UK was worth around £38bn in 2017 (Provider, Year, Page).

Format: reference  
Provider (Year) Title. Place of publication: Publisher

Example: in text citation  
The clothing retail market in the UK was worth around £38bn in 2017 (MarketLine, 2018, p.9).

Example: reference  
MarketLine (2018) Apparel retailing in the United Kingdom. London: MarketLine. 

If an analyst name has been provided in the report (such as with Mintel reports), use this person as the author.

Note: If you are using a website (rather than a library database) for market research, follow the format for referencing a website.